While talking with a client recently, I said:
“This dataset has all the 101 data you need for your project.”
Bravely, the client asked me:
“What does 101 mean?”
I could’ve kicked myself. “101” refers to introductory college classes, but not all of our clients have been to college. I should’ve said “basic” or “most popular” data.
What Being Human Means to Me
I was mad at myself for using “101” because my favorite Cubit value is:
“Be human.”
To me, being human means:
- Speaking plainly—no jargon like “101 data” or “synergizing across verticals.”
- Saying “basic” when you mean basic.
Owning Mistakes and Doing Better
Luckily for me, “Be human” also means owning your mistakes and trying to do better.
This month, I’ve reviewed our reports for jargon and simplified them. For example:
- Changed “Mean” to “Average.”
- Updated “Single female householder with own children” to “Single mom households with kids.”
Two New Improvements to Radius Reports
Beyond removing jargon, my partner, Anthony, made two additional improvements to our Radius Reports:
- Revised PDF Design
- For County and State Population Projections.
- Now, you can tell at a glance if your area of interest is predicted to grow, hold steady, or decline.
2. Revised Excel Design
- Added percentages and radius projections
- Design improvements
A Kind Request
When I mess up again and use jargon in the future, please call me out—with kindness. That would be so human of you.