Last Thursday, Anthony and I attended the Texas Association of Environmental Professional’s (TAEP) Environmental Challenges and Innovations Conference: Gulf Coast 2010 . We volunteered to introduce environmental professionals to Twitter.
Check out the Twitter @ TAEP2010 video on YouTube. Anthony and I had a great time showing Twitter off to environmental professionals.
At the conference, the majority of people who we talked to had heard of Twitter, but less than 5% knew what Twitter was. Most people thought Twitter was the same as Facebook. So if you’re not sure what Twitter is, you are not alone. If you want to learn more about Twitter, check out the blog post “Why Planners Should Use Twitter.”
My favorite Twitter moment of the TAEP conference was when my new friend Bill sent out a tweet on my account (@cubitplanning). Within minutes of his tweet, one of my followers asked him question in response. So I got to chase Bill down and bring him back to the Twitter table to reply. It was a perfect demonstration of how Twitter results in conversations. I wish I could claim that I planned it!
On the board behind our Twitter table, we provided 3 reasons why environmental professionals should use Twitter. While there are many great reasons to tweet, here are the 3 reasons that we focused on:
1. Meet People
2. Find/Fill Jobs
3. 2 Volunteers to Help You Get Started
So a big thank you goes out to the TAEP Conference Planning Committee, especially Leslie Yoo of Perennial Environmental (@lyoo5) and Shannon Tyrell of ALS Laboratory Group. Thanks to Ryan Link of Michael Baker (@Ryan_Link), who had the original idea for a volunteer Twitter table at conferences. And a huge thank you to all of the curious environmental professionals who let Anthony and I share our passion for Twitter and using social media for business last Thursday.
So are we crazy for using Twitter as part of our business marketing? Or are you an environmental professional and have questions about Twitter? You should leave me a comment below.