On Monday, April 26, 2021, the Census Bureau released the Census 2020 population by state data, also known as apportionment data. These counts are used to divide up the seats in the U.S. House of Representatives among the 50 states. We can use this first Census 2020 data release to calculate population growth by state …
Category Archives: Planning Data
2020 Census Data Release Update
Photo by Enayet Raheem on Unsplash. Post updated February 2022. When can you get your hands on 2020 Census data? It’s complicated. Here’s a table with important dates. Date Data Type Description February 2021 Geography data The boundaries (think outlines) April 30, 2021 Apportionment count Population by state Aug 16 &Sep 30 2021 Redistricting count …
How to make money on Google Ads after all your campaigns start losing money
Summary: You can use Google Ads data to estimate demand for your business — which is cool because it’s harder to get data about demand than it is to get data about who lives where. One of the most popular demographic data pulls that we do each day is a radius report which provides demographics …
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Building Broadband Maps with Census and FCC Data
Photo by Mika Baumeister on Unsplash The outbreak of Covid-19 has shifted more of the world online. Kids are going to school from home and need internet access for their classes. Staff are working remotely and meeting online. Coincidentally, interest in data about broadband availability and home computers has increased as government agencies, businesses and …
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10 of the Best US Crime Data Resources
“Happy families are all alike; every unhappy family is unhappy in its own way.” ― Leo Tolstoy, Anna Karenina
Not only are crime data about an unhappy topic, I also feel like each source of crime data that we pull for clients has a major drawback or “is unhappy in its own way.” While crime data is a bit outside of my area of expertise (which is demographics & business data), I do occasionally pull crime statistics for clients. Below is an overview of who uses crime data and why as well as 10 resources along with each source’s unhappy limitation.